InsiderPR Monthly April 2022

InsiderPR Monthly: April 2022

insiderPR turns 5  this month! When we started in 2017, only $560M was invested in the African tech ecosystem. This year we are on target to exceed $5B.  We’re proud to have been part of the growth story of over 100 startups, helping them amplify their story, clarify their vision and access significant funding. We’ve helped our clients feature in 1000 media pieces and counting.

From Nigeria to Colombia, insiderPR is incredibly bullish about the importance of technology and startups in solving significant problems and returning incredible value to stakeholders. We continue to be inspired by the outstanding entrepreneurs and businesses we work with who champion innovation in emerging markets. 

Aubrey and Eliot, Insider’s co-founders, marked the 5-year anniversary with the launch of Tofino capital, an early-stage VC fund focused on backing stellar entrepreneurs in frontier markets. You can read up here: Tofino Capital reaches first close of $10M fund to back startups in frontier markets

Insiders in The News

InsiderPR: Treinta Raises US$46 Million in One of the Largest Series A that LatAm Has Ever Had

Treinta Raises US$46 Million in One of the Largest Series A that LatAm Has Ever Had | Contxto

InsiderPR: Egyptian FinTech Lucky Eyes MENA Following $25M Funding Round

Egyptian FinTech Lucky Eyes MENA Following $25M Funding Round | Pymnts

InsiderPR: Credrails partners with Access Bank for the future of finance in Africa

Credrails partners with Access Bank for the future of finance in Africa | The Paypers

InsiderPR: What these African CTOs learnt from building engineering teams

What these African CTOs learnt from building engineering teams | BenjaminDada.com

InsiderPR: Mali’s Fonio Exports to Rise Through $1.9M U.S Government Investment

Mali’s Fonio Exports to Rise Through $1.9M U.S Government Investment | Farmers Review Africa

News Highlights

Upcoming Events

 

Resources

InsiderPR Resources Pick April 2022
InsiderPR Resources We're Tracking 2022

We’re here to support your PR needs, please get in touch via adjoa@beaninsider.com if we can help in any way!

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Afrae Tatari​

Social Media Manager

Afrae is a Digital Marketing Strategist and Social Media Specialist. She holds a bachelor's degree in International Trade and Management from Istanbul Sehir University in Turkey and is certified in Search Engine Optimization, Inbound Marketing, and Content Marketing.

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Temi Faseyide

Account Associate

Temi is a creative storyteller who is adept at understanding and refining the business story in order to communicate effectively to the targeted audiences. She has over four years of experience working in communications and earned a Post Graduate Degree in Public Relations & Communications from the University of Lagos, Nigeria.

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Camila Canney

Latin American Associate

Camila is a marketing specialist with experience in communication strategies, advertising campaigns, and brand positioning for companies across multiple industries. She has participated in the startup ecosystem in Colombia and collaborated in digital transformation projects.

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Gustavo Orozco

Latin America Director

Gustavo has served as an advisor to several Colombian presidential candidates and international firms regarding public relations issues and brand positioning in media outlets. He is a frequent collaborator with Colombian news organizations

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John Nikolaou

Director of Operations and Finance

John is the founder of natural resource research and advisory firm with experience operating in several African markets. He has previous experience in US energy sector and natural resource policy.
John holds a BA in Government and Natural Resource Management from Claremont McKenna College.

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Wole Olayinka

Account Manager

Wole is an Account Manager at insiderPR. He has spent the last five years supporting communications and delivering engaging content for African businesses and entrepreneurs. His writings on technology in Africa have appeared in NextBillion, African Arguments, Business Day Nigeria, TechCabal, AllAfrica and Magnitt.
Wole holds a Bachelor of Laws from Olabisi Onabanjo University in Nigeria.

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Adjoa Kwakye

Account Manager

Adjoa has worked across different roles in the financial services sector in Ghana, including marketing, technology and customer service, developing a broad outlook on doing business in West Africa.
Adjoa holds a BSC in Management Information Systems from Ashesi University, and an MSC in International Business from Hult International Business School

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Olga Balangala

Associate

Olga is an Associate at insiderPR. She has 8 years combined experience in events, TV/Film/Radio production, marketing and research across different industries. She is an award winner and Tropics Magazine Top 500 African-Doer. Olga holds a Bachelor of Arts from the University of Johannesburg majoring in Sociology, Strategic Communication and Information Management.

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Nosike Nwigene

Digital Communications Manager

Nosike is a Communications and Digital marketing professional interested in media, Africa's tech ecosystem, innovation policy and the intersections. He has experience providing advisory and executing social media and content programs for over 25 tech ecosystem actors in emerging markets. Nosike holds a BSc in Industrial Chemistry from the University of Abuja.

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Rebekah Clark

Director

Rebekah is Director at insiderPR. Rebekah is a communications specialist with an international career which has seen her tell a wide-range of captivating stories to diverse audiences. Her mission is to support clients as they create positive and meaningful dialogue, whilst inspiring and informing audiences. Based in London, Rebekah works with Governments, NGOs, and brands, to deliver effective strategy, campaigns, purpose-driven activities, media, and events. She holds a BA Honours in Communication & Sociology from the University of Liverpool, and is a Fellow of the Royal Society of Arts.

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Thelma Obiakor

Account Manager

Thelma is an Account Manager at insiderPR. She is also a planning, research, and evaluation specialist, and much of her research explores innovative business models for inclusive growth through entrepreneurship in Sub-Saharan africa. Thelma supports several international donor organisations, and government agencies in gathering evidence to inform decision making, and conducts rigorous results-based evaluations to measure the impact of their work. She is a Research Fellow at the Centre for the Study of the Economies of Africa (CSEA). Thelma holds a BA in Economics from the University of British Columbia, and an Mphil in Development Studies from Cambridge University.

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Eliot Pence

Co-Founder

Eliot is the Executive Director of the US-Nigeria Council, advises investors on market entry & private expansion strategies in Africa. He has written extensively on doing business in frontier markets in the FT, New York Times, Reuters & CNN. He is a board member of the African Leadership Network, an Aspen Scholar, & CFR Term member.
Eliot holds an MA from Yale University.

We are always looking for experienced people, talented writers, journalist connections, etc.

We do not have any current open positions but don’t hesitate to contact us at opportunities@beaninsider.com if you want to get on our radar for future opportunities.

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Aubrey Hruby

Co-Founder

Aubrey is an advisor to Fortune 500 companies & investors doing business in Africa. She is a contributor to the Financial Times, NPR, & Axios and the award-winning author of ‘The Next Africa’. She also serves as a Senior Fellow at the Atlantic Council, Council on Foreign Relations & a Milken Young Leader.
Aubrey holds an MBA from Wharton & MA from Georgetown.